by Pablo Delgado, Mirai´s blog
Losing positioning in Booking.com is a risk that no hotel wants to take, but the respect (or fear) that we have for Booking.com must not make us lose focus and carry out the wrong decisions nor assume as normal those sales strategies (such as AdWords) that make no sense and that add no value to the hotel.
http://blog.miraiespana.com/en/cuanto-vende-booking-com-con-los-adwords-por-tu-marca/
How much does Booking.com sell with AdWords of your brand?
