
TravelDaily by Aaron Greenwood
While online travel agents (OTAs) have transformed the travel industry, their impact on ancillary sectors such as hotel operators has not been entirely positive, according to a new report published by global hotel consultancy HVS.
The report found that OTAs such as Priceline and Expedia have become ever-more powerful as a result of strategic acquisitions of smaller, regional players with Priceline now controlling 62% of the European market, while Expedia holds around 70% of the US market...
OTA consolidation bad news for hotel operators