Book on Google, now available in Europe
by Diego Varela, mirai
Book on Google (BoG) is now available to European users who can book hotels around the world via Google’s European points of sale such as google.de, google.fr or google.it. Google has just enabled Book on Google in twelve new markets, which, except for Canada, are all European. It is a very relevant change since Europe itself is, together with the United States, the main issuing market of European countries. Users from all these countries will, from now on, have Book on Google at their disposal to make their hotel reservations throughout a large part of Europe.