by Tatiana Rokou, Travel Daily News
The survey, conducted by umi Digital, asked hotels, b&bs and guest houses how much of their annual turnover they were spending on marketing their business and what marketing channels they utilised. A quarter of the participants stated that they don’t understand what Google+ is, two-thirds don’t have a Google Places listing and 4% don’t even have their own website.
Two thirds of accommodation businesses don't have a Google Places listing
