How Will Blockchain Help Regulate OTA Commissions And Who Are Some Of Its Early Adopters
Nasdaq by Trefis Team, Trefis
Under Blockchain, OTAs will continue doing business but in a fairer playing field.
OTAs might still thrive through their services of aiding travelers in finding the exact property they are looking for from a curated list. However, they might start to face greater competition in the travel industry, as anyone can source rooms from blockchain. Hence, the bigger OTAs will not have an exclusive control over the inventory, a welcome change from the hotel and airlines' point of view, as not having this kind of control will also deter them from charging exorbitant commissions to the hotel and airline suppliers...