Expedia’s Uphill Climb Must Meet Booking.com’s Structural Advantages
06.11.2013
SKIFT Travel IQ
An equity research report from Evercore claims that Booking.com’s conversions of lookers to bookers is two to three times the industry average, and it attributes much of its success over online travel agency rivals such as Expedia to “a structural advantage.”...
Expedia’s Uphill Climb Must Meet Booking.com’s Structural Advantages